Starting a Design & Landscape Gardening Business in France

by Tracy Campbell of Taylor-Made Gardens

My earliest memories of gardening are of sowing carrot seeds with my dad when he converted my sandpit in the garden into a little veggie patch for me to experiment with. I loved spending time with him in the garden and often used to accompany him when he did some gardening for other people when he wasn’t doing his full time job. This love of gardening stuck with me into adulthood and, whilst I was passionate about plants and loved to learn the Latin names (to this day I struggle with remembering some of the common names for plants) I never planned as a young adult to become a professional gardener but was content to potter in my own garden. I have to hold my hands up and admit that in my 20s and 30s, I much preferred to buy the Gardeners World magazine than Cosmo or suchlike – plants were (and still are) far more interesting to me than clothes! For ten years before I moved to France with my then partner (now husband), I lived in Harrogate within walking distance of RHS Harlow Carr and we spent many happy hours wandering through the gardens (not to mention the time spent in the fabulous attached tea shop and garden centre).

In our Harrogate days, we spent hours discussing how we wanted to change our lifestyle. Our careers meant that we were spending more time on the road and travelling to different countries for work (not nearly half as glamorous as it sounds I can tell you) and spending less time with each other. Friday night was very special as we often didn’t see each other through the week and our weekends became our main reason for living. Now there are 7 days in a week and if you are only enjoying 2 of them, something has to change as it makes for a very short life! We talked and planned, then planned and talked some more. Our initial focus was a move to the country. My husband, Lorne, had spent a very happy childhood growing up on the North coast of Scotland (well, someone has to) and had never been a “townie” and I was desperate to spend more time absorbed in nature. Living in a terraced house in the centre of Harrogate with a tiny postage stamp garden (just a 10 minute walk from M&S and numerous other shops, bars and restaurants) was no longer what we wanted.

We decided that we wanted to swap the convenience of town living for the healthier option of country living and on top of that, we wanted a total lifestyle change and to be our own bosses. All sorts of ideas were mooted from a B&B aimed at SCUBA divers (I am a qualified diving instructor) on the West coast of Scotland to a tea room/gift shop in the Scottish Highlands. Then Lorne broke the news to me – he didn’t want to go back to Scotland – “too cold, too much rain”. He wanted to move to France and had wanted to do so years before we met. “No way” was my initial reaction –“ we can’t speak French” (other than my “O” level French and an adult conversation course many years ago) and I couldn’t move to a foreign country…..or could I?

Lorne’s powers of persuasion must have been good as I came round to the idea quite quickly (I can be a little stubborn) and we started planning again but this time for France. We decided to buy a holiday home which had potential for renovation and development whilst we decided what we would do to earn a living as retirement was, and still is, a long way off. We discussed the obvious gite and tea shop options but it just didn’t hit the spot for us. Sitting in the new Bettys tea room at Harlow Carr drinking coffee and eating lemon drizzle cake, the solution hit me like a bullet between the eyes. It was so obvious; I had spent years pottering in the garden, reading gardening magazines and books, visiting garden centres (I think I kept the Chatsworth Garden centre well in the black when I lived in Sheffield close to the Derbyshire border) and Lorne had spent his holidays as a student and then mature student working on farms and the ground maintenance department at his local power station and so was more than familiar with the machinery involved. We reckoned that we had a good sound knowledge of gardening between us but knew that we needed more in order to establish ourselves as a credible business. That’s when I decided to enrol on a 2-year City and Guilds garden design course at Askham Bryan agricultural college based in York and Harrogate. By this time, we had bought our house in France and so spent the next 3 years preparing for the big move – getting qualified in garden design, selling our house in Harrogate and spending every holiday possible in France getting familiar with life here and doing some DIY on our French property (with me blubbing like a baby in the car every time we left to go back to England, I knew that there was no going back and that France was our destiny).

I’m not even going to start to discuss the hoops we had to jump through to get our business started but here we are, 5 years on from when we first moved here with a business ticking along nicely. We decided on Taylor-Made Gardens as a name for the simple reason that I was a Taylor before I became a Campbell and it was a good way to carry on my family name after I married. It’s not all a bed of roses (if you will pardon the pun) and we have had to make sacrifices. Family is never far from our minds and we do miss the exotic diving holidays of our previous life but we are far happier now.

Our main focus is on the design and landscaping side of the business as that is where our passion lays but we do also have a fair number of maintenance clients and I find pruning particularly relaxing! We have created various types of gardens from scratch including a sub-tropical courtyard, geometric town garden, low-maintenance holiday home gardens, and Mediterranean style swimming pool gardens and have planted more hedges, trees and low-maintenance beds than I can remember off the top of my head. As well as designing and creating totally new gardens, we also take great delight in restoring gardens that have been left untended and unloved. Some examples of our work are shown below but more can be seen on our website at www.taylor-madegardens.com :-

Courtyard garden with a Sub-Tropical Theme

When we first viewed this 8 m x 9 m garden, it was just full of gravel and nothing much else. We designed and created the garden you see below to the client brief of lush planting with space for a bench, a terrace for seating up to 6 for dining and a water feature. All of this in just a 72 m2 space was no easy task but we (and our clients) are delighted with the outcome.

Before

 

All of the materials including topsoil, oak beams, sand, cement etc. had to be brought in via the gate above the stone steps which in turn was accessed from a very narrow side road only just wide enough to accommodate our Ford Transit. It was back breaking but so rewarding in the end. The following photos show the garden just 2 months after we finished creating it – almost an instant garden.

 

After

 

Low maintenance holiday home garden

This garden needed to be designed as relatively low maintenance as the clients are only able to get over to their property one weekend per month and 2 to 3 times per year for a longer break. The garden was quite bumpy with rough grass, a lot of weeds and overgrown trees at the bottom and one side of the garden.

Before

 

We created a design with two small circular lawns (easy to mow with a hand mower) connected by an “S”-shaped gravel path and surrounded by low maintenance plants. An archway was installed at the bottom of the garden after pruning out the overgrown trees to use the adjoining field as “borrowed landscape” and to give the feeling of the garden being bigger than it actually is.

After

 

The photographs were taken almost one year after creation so it didn’t take long at all to become an established garden. Now instead of fighting the overgrown weeds and grass with a strimmer for half of their holiday, the clients can potter and enjoy their garden.

If you want to see more of our work, please visit our website at www.taylor-madegardens.com or contact us to discuss your gardening needs using one of the following methods:-

Lorne & Tracy Campbell (C & G Garden Design)

 

Address

Taylor-Made Gardens

Chez Callois

16310, MASSIGNAC

SIRET: 497 756 866 00016

Site Internet: www.taylor-madegardens.com

Telephone

Portable: (Lorne) 06 13 84 75 78

Portable: (Tracy) 06 17 37 64 64

Home/office: 05 45 21 69 63 / 09 64 37 67 63

Email

lorne.campbell@orange.fr

 

 

 

 

The economy sucks and money is tight. What you’ve been doing seems to be working ok, and you’re just not convinced that putting extra money towards advertising is the best way you could spend it. Marketing experts recommend investing at least 3-5% of your annual revenue back into your advertising, and more if you have a large amount of competition or aggressive competition.

Top 9 Reasons why You Should Advertise.

Awareness = Existence.
Little to no advertising means you are generating little to no awareness about who your company is and what you offer. FACT: Buyers are always more aware of the companies with the most aggressive marketing. It doesn’t matter how great your product or service is if nobody knows about it! Basically put, if you don’t advertise, and do it frequently and effectively—you don’t exist.

Your image defines you.
You can use your advertising to position your company as a leader in your industry, neutralize negative publicity and PR, and expose your competitors weaknesses while highlighting your strengths.

Potential customers are ready to listen—Are you talking?
About half of consumers buy an item within one week of deciding to make the purchase, but the actual purchase time is typically unplanned. As an example, say you decide to buy a new refrigerator. For the next week, you are not only willing to listen to advertisements but eager to in order to see what your options are to find the best deal. They will soak in your advertising like a sponge in order to help them decide where to buy.

If you’re not First—you’re Last.
Keep in mind also that a large percentage of consumers postpone buying and spend a lot of time comparing prices, quality, and service. For these consumers, you want your advertising to consistently reach them throughout their entire decision-making process. Your goal is to become the First Familiar brand that comes to mind when they are ready to buy.

INTENTION is nothing without ACTION.
An occasional advertisement may help in terms of generating some awareness but it will do little in terms of creating sales. Potential customers may know who you are, and may intend to use your products/services one day—but that’s not going to keep you in business. Consistent advertisements designed with coupons, and promotional codes that expire give consumers in the “I’ll have to do that one of these days” phase an incentive to act now.

Advertising creates traffic, which increases sales.
Advertise to drive traffic to your store, website, or any service location. Once your prospective customer is present you can us limited-time promotions and other call-to-action advertising locally to increase impulse and point-of-sale purchases.

Advertising SAVES you Time and Money.
A significant number of sales are lost simply because the consumer didn’t have enough knowledge of the product and all of their available options. You can use your advertising to educate the consumer about your service/product’s features and its benefits.

Invest in your success.
Consistent advertising gives you an advantage over competitors who reduce or eliminate their advertising. A survey of more than 3,000 companies found that advertisers who expanded or at least maintained a steady level of advertising over a five-year period saw their sales increase an average of 100%, whereas companies that reduced advertising grew at less than half that rate.

Learn from the pros. Copy Success.
Simply put, effective advertising works. Successful businesses are usually consistent and aggressive advertisers. A common excuse from small business owners is  “The BIG businesses can afford to advertise, but we’re just a small company.” Our response is this—“What came first, the chicken or the egg?” Sure, some of these big businesses started out with large investment capital, but consider this perspective—Perhaps they were small, gained momentum, and continued to grow because they understood the importance of and utilized their advertising. They out-advertised their competition in order to gain their position, and then have continued to advertise to maintain
that position.

 

 

Special Reader offer - Free Delivery off British Paint

 

ORGANIZING YOUR MOVE IS TOO IMPORTANT TO LEAVE TO CHANCE!
USE THE PROFESSIONALS.

Welcome to the Murray Harper Web Site. We are much more than just a removal company. Unlike so many companies both in Spain and the UK, we pride ourselves on the personal touch. If you have a problem, our job is to solve it and we will go out of our way to get it just right for you.

In other words, we take the stress out of what can undoubtedly be a highly stressful experience.

This web site is also designed to make life easy for you. Our Estimates Page, for example, is easy to navigate, even for those who are not used to web surfing!

Please take your time and read through exactly what we offer because we believe that is what sets us aside from other companies in the same business.

http://www.murrayharper.com/

 

 

 

Chaleurosol is a company specialised in electric underfloor heating under tiles, wood, laminate or even carpet or vinyl.

Chaleurosol is based in France and can supply Underfloor Heating to all regions of France. In some regions we can offer a complete install service. Please contact us for further details.

We offer a free quotation service and in some instances even a free site visit to help you measure and decide which system is suitable for your floor.

Please visit our pages to help you choose which system and if you are unsure, we are always a phone call away and will always be happy to help you.

Underfloor heating in most cases can be the main source of heating, giving a comfortable and economical way of heating a room or a complete house.

 

Why choose electric underfloor heating ?

That’s generally the first question that people ask.

Underfloor heating – tried, tested and proven for over 2000 years

The use of radiant heat to gently warm a large floor surface at a low temperature isn’t a new concept. This was mastered over 2000 years ago by the Romans, for use in their public baths and large private houses.

The technology has dramatically changed over the years, the concept is exactly the same; heating a large area at low temperature (20-25°C/68-77°F) gives the most comfortable and efficient and controllable form of heating possible.

As you can see on the small picture, a radiator heating system will generate the heat up, but you will never have a good stable temperature in the middle of your room, normally where it is needed.

The electric underfloor heating is generating an even temperature all over the floor and is raising up. This gives a much better and controlled room temperature

 

Calorex logo

 

picture of heat pumps

Why choose a Thermomax System

  • With over 25 years of experience, the Thermomax brand is firmly established as a World Leader
  • Thermomax collectors are the premium product in the market
  • In 2005, the brand was awarded the International Forum Design award for excellence in product design
  • The average household with a Thermomax system installed can expect to generate approximately 2,256 kWh/year with zero emissions

Unique Overheat Protection Built In

All Solar Systems can suffer from “Stagnation” where the fluid in the solar circuit can be and become highly corrosive.

Thermomax Solar Collectors are the only product on the market with mechanical protection built in to prevent this.

When your domestic hot water or pool has reached temperature the Memotron valve in the top of the solar tubes simply shuts off preventing further heat being transmitted to the solar collector.

Exceptionally Strong

The picture below shows 1.5 metric tons of weight on our Solar Collector. These products exceed all the test standards requirements for strength and durability

 

 

Please note, there’s no specific order to this list, they’re all worth looking at.

  • SEO tools
  • Link building tools
  • Coding tools
  • Conversion tools
  • Convenience tools
  • Social media tools
  • Forums
  • News & blogs
  • Social profiles

 

SEO Tools

  1. FREE Google’s Keyword Suggestion Tool: A great resource for exploring keyword possibilities. Make sure to understand the different between broad match and exact match and also consider that this is a PPC tool. The number of estimated searches are those conducted for a phrase, not estimated unique searchers.
  2. FREESEO Quake: A great free extension for Firefox, Chrome, Opera and Safari. Gives quick access to key factors such as PageRank, position, age, etc. for the site appearing on a search results page. When on a site, more information is available such as quick links to diagnose issues, a link through all nofollow links for quick recognition, etc.
  3. FREECopyscape: The free version lets you check a page on your site to see how often it’s been copied (and if you rank wellà it probably has been). Also good for testing upcoming copy for potential issues.
  4. FREESEO For Firefox: A free Firefox extension from SEO Book. Along the lines of SEO Quake but different data sources.
  5. FREEXML Sitemaps: A free XML sitemap generator.

Link Building Tools

Overlap – SEOmoz and RavenTools are listed under SEO tools but much of their suites are dedicated to link building.

  1. FREEBlekko: We were all sad when Yahoo! retired their link counts. Blekko is a solid backup with the classic link: command.

Coding Tools

  1. FREEWeb Developer Toolbar: This Firefox extension give you quick access to a number of useful functions such as turning on an off aspects of a page (images, scripts, etc.) Quick access to website verification tools, ability to outline elements on a page such as table cells and much, much more.
  2. FREEWebmaster Tools: Find errors on your site, broken links (both internal and external) and so much more.
  3. FREEFirebug: This Firefox extension allows you to look at any page on the web as usual or select specific elements and see what code (including lines in style sheets) is responsible for the appearance of that element. As you select different areas on the web page, Firebug changes the code displayed. Great for isolating issues and reviewing competitor’s code.
  4. FREECSS Validator: A free W3C tool that validated your CSS for compliance.
  5. FREEMarkup Validator: A free W3C tool for the validation of your code.
  6. FREEWAI (Accesssibility) Validator: Easily the most difficult of the validations this tools helps make sure your site complies with accessibility standards. If nothing else, you’ll end up with virtually perfect code if you can pull this off.
  7. FREEXenu: Run a crawler over your site and find all your broken links.
  8. FREERedirect Checker: Check the status of a redirect and make sure it’s delivering the right response.
  9. FREEPage Speed Test: Test the speed of your page and get suggestions on how to improve it. You can also compare the results with another site.

Conversion Tools

  1. FREE Google Website Optimizer: Run A/B tests free with this tool from Google.
  2. FREEGoogle Analytics: It’s not possible to get into all the details and features here save to say, it’s worth reading up on all that it can do and poke around and test all the functionality. Every time I do, I find fun new ways to look at visitor data.
  3. FREE Wirify: A fun tool that turns any web page into a wireframe. For $6 more you can buy a credit that makes the wireframe editable.
  4. FREEFive Second Test: Visitors land at a snapshot of your site, view it for 5 seconds and then answer questions. With the free version you’ll have to earn tests by viewing the pages of others. They have paid services from $20/mth.

Convenience Tools

  1. FREEFireFTP: It’s an FTP client built into the Firefox browser. Effective and very convenient.
  2. FREESearch Status: Gives access to PageRank on the fly but also, with the click of a button gives fast access to Google caches, Trends, related links and more.
  3. FREEDomain Tools – Quick and easy access to domain information including registration, server details and location and some basic SEO information.
  4. FREECharacter Count: When you’re crafting titles and descriptions you need to stick to the right lengths. I generally write them directly into the tool so I know as I go how many characters I have to “play with”.
  5. FREEArchive.org: View old copies of the web. Ever wonder what Google looked like back in 1998? Click here and wonder no more.
  6. FREEFireform: Firefox form filler. Saves a ton of time.
  7. FREE (single project)Basecamp: A client management, communication and productivity tool. It’s one thing to do all the work, it’s another to report that you’ve done it and know that anyone from your company (or your clients) can find that information easily.

Social Media Tools

  1. FREETweet Deck: A good piece of software for organizing your Twitter profiles.
  2. FREETwellow: A directory of Twitter users to help you find people in related niches faster.
  3. FREETwitter Feed: Used right, this service allows you to automate things like Tweeting and Facebooking your blog or other useful resources.
  4. FREEHootsuite: Allows you to manage multiple social profiles quickly and easily.

Forums

  1. SEO Chat: Always lots of folks around to help though it’s rankings in the SERPs, also add a lot of new people who may be less experience but still hazard a guess.
  2. High Rankings: A great forum and Jill (Whalen) tends to hang out there a lot to weed out the crud.
  3. Black Hat World: I’m not suggesting you join the dark side but these folks know a few tricks that you should probably know about too. Being aware of what others may use against you can be extremely valuable. They do also chat traditional, Google-santioned strategy as well.
  4. Digital Point: This forum has been around for ages and has almost 50,000 active members. As always, you have to watch who you listen to but if you’ve got question, ask here and you’ll get answers.
  5. Web Pro World: An active user base and large array of subjects being discussed.
  6. Adobe: While this isn’t an SEO forum, pretty much all of us use one Adobe product or another. Questions get answered quickly here.

News and Blogs

  1. Search Engine Watch: I’m not an employee of Search Engine Watch but I am a biased author. That said, it’s my first go-to when I’m looking to find out what’s going on in the search world.
  2. Google’s Blog: The official blog of Google. Get news from the horse’s mouth.
  3. Bing Blogs: Believe it or not, Google doesn’t have 100 percent market share. Bing’s blogs are a good read too.
  4. Webmaster Radio: Too busy to read? Webmaster Radio plays live radio geared to webmasters and Internet marketers and the podcasts can be downloaded for convenient later listening.
  5. Matt Cutts: The personal blog of Google’s Matt Cutts. While his opinions are rightfully tainted with a Googley spin, there’s always wisdom in them; even if you have to read between the lines.
  6. Search Engine Land: Another good daily news source.
  7. SEOmoz: Apparently they get a hat tip for tools as well as information. Rand Fishkin and the SEOmoz team do a solid job of giving good advice that’s easy to understand.
  8. Search Engine Journal: Up-to-date news that crosses a lot of related territory.
  9. SEO By The Sea: The search world from a more technical perspective. From patent analysis to viewing “what may be”, Bill Slawski does a bang-up job of summarizing the areas many of us get glassy-eyed thinking about.
 

Récemment fondée par le jeune mecanicien/entrepreneur, et amateur des belles voitures, Jonathan Mahié.


Depuis très jeune passionné par la mécanique en générale , il se spécialise dans l’automobile . Grâce à son enthousiasme pour le métier, son BAC de mécanique et son expérience avec les professionnels de l’automobile ( JAGUAR, RENAULT ..ETc), son atelier et camionnette équipé, Il vous propose ses services de nettoyage, rénovation, polissage et de petite mécanique automobiles, à domicile ou à son atelier.

Un service qui répond aux demandes des clients les plus éxigeants, en vous garantissant un résultat irréprochable.
Avec Dynamite Shine, Jonathan Mahié a créer l’un des seuls centres rénovation automobile situé aux portes de Périgueux, à regrouper plusieurs services d’esthétiques automobile, de réparation et de personnalisation pour votre voiture.

Il vous propose un service pour particulier et les professionnels.
Les chefs d’entreprise y trouvent un solution efficace et économique en matière d’entretien de leur parc automobiles.

Les particuliers quant à eux n’on plus le souci de longues attentes dans les centres d’entretien automobile.

Finis des déplacements inutiles, la société DYNAMITE SHINE se rend à votre domicile ou sur votre lieu de travail pour l’entretien ou la réparation de votre véhicule.
Tel: 06.64.27.43.17

 

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